I'm totally in for Luna Mini campaign. I actually read a few blogger reviews a couple months ago and I was dying to try it, but not for that crazy price. I like that it utilizes the same sonic technology as Clarisonic, but instead of abrasive brushes (that you have to spend money to replace) they use washable silicone bristles that will last forever. And you don't have to charge it as often as a Clarisonic - one charge lasts for up to 420 washes! I also like that it's 2-sided: one side provides the cleansing, while the other one is used for a gentle massage to make your serums and moisturizers work better by penetrating deeper into the skin. For me personally, $39 for this device is a steal.