Urban Decay is becoming more popular in China - hence UD's real reason to start selling in China - and as such it's being counterfeit. Here are images of counterfeit Urban Decay versus real Urban Decay.
Fake Real
Sin, Greed, Original, Eden
Notice the tubes of each type. The lettering on all four fake tubes is off. The color of each bottle is also off slightly.
Image from Temptalia.
The lettering on the fake NAKED palette is off. The lettering inside for each color is also off. The colors are not as vibrant. The "A" in NAKED is in the wrong spot at the fold (UD deliberately set the lettering in a certain way since it's hard to duplicate in a fake). The brush is also wrong. The fake comes packaged in a cardboard box not the clear plastic and does not come with the mini primer potion. NEWER fakes do come with a fake primer potion but it's still being boxed in the cardboard box. Even the fake primer potion is the wrong color, the real one the bottle is a darker, richer purple. The doe foot is also wrong in the fake.
The real NAKED2 like the original NAKED palette come packaged in a clear container while the fake comes packaged in a cardboard box and without the Lip Junkie mini/travel size. The color of the tin is not as rich as the the real one, the dual brush is wrong, the placement of the mirror is wrong and a very cheap quality and once again the lettering is off.
My advice, if you want a real product then buy it from Sephora, ULTA, Macy's (I think Macy's online store sells Urban Decay) or directly from Urban Decay. Any "wholesaler" site you see online is most likely selling a fake. The REAL palettes are expensive and there is absolutely no way you're going to pick any of these items for $10, $15 or $20 much less $30. I'm even skeptical if the site is selling it for $40 since the real NAKED and NAKED 2 palettes are currently selling for $50 (and yes, the first NAKED palette use to sell for far less).
Fake Real
Sin, Greed, Original, Eden
Notice the tubes of each type. The lettering on all four fake tubes is off. The color of each bottle is also off slightly.
Image from Temptalia.
The fake is very close to looking like the real thing BUT notice the color of the brush and the shape of the brush in the fake (left)? Notice the pans in the fake are not as rectangular as the real shadows? Also notice the butterflies in the fake packaging are not the same as the one in the real tin? The packaging the tin comes in is also wrong as is the lettering in the tin itself. The fake tin the lettering is very faded, hard to read compared to the legit palette. I do not have this palette however from the close ups on Temptalia's site the lettering on the tin (of the names of each color) looks to be raised (as if embossed) while on the fake it's flat.
The lettering on the fake NAKED palette is off. The lettering inside for each color is also off. The colors are not as vibrant. The "A" in NAKED is in the wrong spot at the fold (UD deliberately set the lettering in a certain way since it's hard to duplicate in a fake). The brush is also wrong. The fake comes packaged in a cardboard box not the clear plastic and does not come with the mini primer potion. NEWER fakes do come with a fake primer potion but it's still being boxed in the cardboard box. Even the fake primer potion is the wrong color, the real one the bottle is a darker, richer purple. The doe foot is also wrong in the fake.
The real NAKED2 like the original NAKED palette come packaged in a clear container while the fake comes packaged in a cardboard box and without the Lip Junkie mini/travel size. The color of the tin is not as rich as the the real one, the dual brush is wrong, the placement of the mirror is wrong and a very cheap quality and once again the lettering is off.
My advice, if you want a real product then buy it from Sephora, ULTA, Macy's (I think Macy's online store sells Urban Decay) or directly from Urban Decay. Any "wholesaler" site you see online is most likely selling a fake. The REAL palettes are expensive and there is absolutely no way you're going to pick any of these items for $10, $15 or $20 much less $30. I'm even skeptical if the site is selling it for $40 since the real NAKED and NAKED 2 palettes are currently selling for $50 (and yes, the first NAKED palette use to sell for far less).